Answers to Common Questions (and Confusion) About Google Analytics 4 If you’ve set up new Google Analytics 4 properties for your websites and applications, and don’t know how to use them, you’re not alone. We tackle common GA4 questions before the sun sets on Universal Analytics. In just over a…
Google Analytics 4: What You Need to Know If you shop online, chances are this has happened to you: You’re on your smartphone, scrolling through a social media feed, and see an advertisement for a product that interests you. You click on the ad tile and visit the…