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Technology

How AI Is Transforming Website Search Capabilities

As AI rapidly evolves from cutting edge technology to mainstream tool, one of the most fertile fields for the delivery of real AI value has proven to be at the intersection of AI and search.  AI’s ability to compress what…

U.S. Presidential Libraries, Museums, and Heritage Site websites

Purpose

U.S. Presidential Library, Museum & Heritage Websites

Every four years, a United States president takes the oath of office and creates a professional history that takes many forms – from politics to policy to paperwork. Millions of documents and artifacts – including official reports, schedules, personal notes,…

Digital Agency Life

8 Questions to Ask Any Digital Agency to Level Set Its Capabilities

For supposed masters of digital communication, digital agencies’ messaging on their own websites tends to sound very much the same. If you’ve evaluated a few in succession (as you’d naturally be doing when looking for a new digital agency) the…

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Your UX Research Toolkit

Design/UX

Your UX Research Toolkit

The best websites aren’t built using standard templates or personal intuition. They’re customized and crafted through a deep understanding of the people who will use them.  The best way to develop that understanding is through user research and taking time…

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Meeting the Expectations of Digital Natives in Higher Education

Content/Strategy

Meeting the Expectations of Digital Natives in Higher Education: 6 Principles for Website Success

Higher education is undergoing rapid transformation. At the heart of this shift are two generations: Millennials, born from 1981 to 1996, and Generation Z (Gen Z), born from 1997 to 2012. This combined cohort makes up about 40 percent of…

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