Content/Strategy
How Is AI Changing SEO: GEO Strategies to Rank in AI-Driven Search Results
July 21, 2026
Note: This post was originally published in February 2025 and has been updated to reflect current AI-driven search trends as of July 2026. In 2026, AI (artificial intelligence) search is no longer experimental. It's how many users start and finish…
Your Website Isn’t Delivering the Results You Need. Now What?
Your website is one of the most important tools in your marketing toolkit. It supports campaigns, shapes brand perception, drives engagement, generates leads, facilitates donations, and helps visitors take meaningful action. Yet many marketing leaders find themselves in a frustrating…
What Website Support Should Really Include
July 14, 2026
"Website support" gets used as a catch-all term, usually shorthand for "someone you call when something breaks." That's part of it, but it's the smallest part. What website support includes should cover four distinct kinds of work: stabilizing what you…
AI Can Build a Website in a Weekend. Knowing What to Build Is the Hard Part.
July 10, 2026
You've heard the pitch by now. AI has changed everything about building on the web. You can generate a landing page in minutes, draft a month of content before lunch, and spin up three homepage concepts while you finish your…
7 Website Support Plan Tasks that Improve Conversions Without a Redesign
June 24, 2026
When a website starts losing leads instead of generating them, the instinct is to start scoping a redesign. That instinct skips a less expensive option that usually works just as well: fixing what's actually broken. That's where a website support…
The Real Tradeoffs Behind Scope, Budget, and Timeline
May 19, 2026
At Culture Foundry, we talk about the project triangle (scope, budget and timeline) early and often, not because it is novel, but because it is one of the most consistently misunderstood parts of website projects. Scope, budget, and timeline are…
5 Common Website Complaints and How to Diagnose the Real Problem
April 15, 2026
Common website problems like “the site is slow” or “the site is ugly” usually describe symptoms, not root causes. The real issue may be performance debt, weak messaging, outdated design, poor site architecture, or a platform that can no longer…
Fewer Things, Better Outcomes: How to Prioritize Website Features
March 31, 2026
When website projects start, especially in early ideation, the wish list grows quickly. It’s like making a birthday list without a budget. Do I want an Owala bottle in every color? Absolutely. Do I need that? Probably not. And honestly,…
Why Storytelling Still Matters in the Age of AI
February 19, 2026
Storytelling is still what creates trust. I’ve been thinking about how much easier it is to produce content than it was just two years ago. In the age of AI, you can outline a campaign in the morning, draft a…
How to Use Clarity’s AI Bot Activity Report
February 17, 2026
Microsoft Clarity’s Bot Activity Report shows how AI tools like ChatGPT, Gemini, and Perplexity access and interact with your website. It separates AI bot activity from human traffic so you can accurately understand your web analytics and improve your digital…