Higher education is undergoing rapid transformation. At the heart of this shift are two generations: Millennials, born from 1981 to 1996, and Generation Z (Gen Z), born from 1997 to 2012. This combined cohort makes up about 40 percent of…
If you're a digital marketer, content lead, or website manager, you've probably asked this question more than once: "Is it still worth the time and effort to write blogs for my website?"With the rise of social media, the popularity of…
Artificial intelligence (AI) is transforming the online search landscape, influencing the ways individuals find and evaluate information through search engines, websites, and virtual assistants. That means AI is also impacting the way organizations develop and deploy content to attract potential…
‘Tis the season for holiday celebrations, which means it’s a busy time of year for those in the wine industry. During the months of October, November, and December – or “OND” as they are known in the business – consumer…
The first week of December marks a time when Americans open their wallets and start spending for the holidays. Consumers transition from Black Friday to Cyber Monday and then GivingTuesday, which was created in 2012 to encourage charitable donations during…
Dear Website Manager: Does this sound familiar? You look at the calendar and see the end of the business year is fast approaching. You check your expense budget and see you have a few thousand dollars left in your account…
I recently sat down for a podcast interview with Sanchit Thakur, CEO of Illuminz and host of the Illuminz Insights podcast, on the topic of large website and software projects, the ways in which they’re always trying to fail, and…
In our recent Cultivate blog post, “10 Reasons to Redesign Your Website,” we discussed the tell-tale signs that your website is due for a makeover and what actions to take once you have noticed them. If you have determined your website…
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