Meeting the Expectations of Digital Natives in Higher Education: 6 Principles for Website Success Higher education is undergoing rapid transformation. At the heart of this shift are two generations: Millennials, born from 1981 to 1996, and Generation Z (Gen Z), born from 1997 to 2012. This combined cohort makes up about 40 percent of…
Best Ecommerce Platforms for Wine Industry Websites in 2025 As a digital experience agency that designs, builds, and supports wine industry websites, we’re monitoring market trends that help vineyards, wineries, and retail wine sellers grow and keep a portfolio of loyal customers. That includes website design strategies to attract…
Designing Your Website to Attract a New Generation of Wine Buyers 5 Ways to Attract and Keep Digital Natives’ Attention Let’s be honest: We live in a stressful world. Whether the news of the day is about the economy, climate, politics, or foreign affairs, the only thing certain is uncertainty. Wanting…
10 Ideas to Improve Your Website for $5K or Less Dear Website Manager: Does this sound familiar? You look at the calendar and see the end of the business year is fast approaching. You check your expense budget and see you have a few thousand dollars left in your account…
Optimizing Website Navigation for an Enhanced User Experience The internet continues to evolve at a rapid pace, with websites and online presence becoming increasingly important for both individuals and businesses. Besides social platforms, your website is often the first interaction potential customers have with your brand. When they…
How and Why to Design Your Website for Accessibility Providing guidance on website accessibility and designing ADA/WCAG compliant websites is something we prioritize as a digital experience agency, and we want to share the knowledge we’ve acquired by helping our client-partners. Past articles we’ve contributed to the public discussion…
5 Principles of Great Website Design Fashions fade, style is eternal. Yves Saint Laurent I was researching the topic of “timeless style” as I was preparing to write this article and sought the thoughts of fashion icons like YSL (above), Coco Chanel, Giorgio Armani, and Lilly…
How to Plan for a Website Redesign In our recent Cultivate blog post, “10 Reasons to Redesign Your Website,” we discussed the tell-tale signs that your website is due for a makeover and what actions to take once you have noticed them. If you have determined your website…