Bell Wine Cellars
Sometimes a full site remodel isn’t necessary when all that’s required is a little renovation! We helped Bell Wine Cellars with a homepage refresh to keep its brand as engaging as its varietals, while extending those thematic updates through a redesigned template for its email communications. We also upgraded its ecommerce system to eCellar, to integrate a more advanced way to sell wine and wine club memberships.
Then, when the Napa-based winery asked to us to develop a dedicated microsite for its mischievous red blend, The Scoundrel, we responded with an animated digital experience that incorporates the label’s foxy spokesman into the design, creating a unique sales and marketing tool that’s as smart and sassy as its namesake.
See the in-depth success story: Removing Barriers, Powering DTC Sales: an Ecommerce Revamp for Bell Wine Cellars
Technologies: WordPress
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