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The Scoundrel

the-scoundrel.com

When the Napa-based winery, Bell Wine Cellars, asked to us to develop a dedicated microsite for its mischievous red blend, The Scoundrel, we responded with an animated digital experience that incorporates the label’s foxy spokesman into the design, creating a unique sales and marketing tool that’s as smart and sassy as its namesake.

See the in-depth success story: A Bold Play into a New Market for The Scoundrel

Technologies: WordPress

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Screenshot of the fox "spokesperson" for The Scoundrel wine label, flipping a wine cork in the air while wearing a three-piece, tan suit

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